Crisis Management

 As a well-seasoned expert with over 20 years of experience in the industry, Jonathan Hay has extensive knowledge and involvement in performing damage control, and we’d like to say he’s helped save a few careers along the way. Because we understand the significant impact this crisis can have on your career, and because you never know when the damage will hit, we are available to you 24 hours a day, 7 days a week and, yes, even on holidays. Call us. We’re here for you and we’ll help guide you through it.


Emergency Crisis Management

If you are interested in this service, please fill in the details below.

For emergencies or situations that require an immediate response, please send a text message

to us at (502) 203-5416 with details about your crisis. We’ll respond as soon as possible. 


Crisis management is the process by which we deal with a major event that threatens to harm our client and his or her career, brand or company. Three elements are common to most definitions of crisis:

(a) a threat to the person

(b) the element of surprise

(c) a short decision time

Public scrutiny can result in a huge negative backlash as well as financial, political, legal and government impact. Crisis management planning deals with providing the best response to a crisis.

The negativity may be a result of something true that you or your client wanted to keep private, or it might be something completely false, but still just as potentially damaging. How you react to the negativity can make all the difference in the future of your career.

The Hit

There’s nothing like waking up one morning and reading something about you that either isn’t true or isn’t nice. Bad news doesn’t ever come at a good time. Half the time you’re hit by someone you liked or trusted, and that makes it even worse. It’ll hurt and it’ll sting. You’re going to worry who else is reading it and what they’re thinking. You’re going to want to immediately spring into action and do damage control. You want everyone to know your side of the story.

Don’t react…yet

Wait before reacting. You’re going to want to do several things, none of them will be right. Everyone loves a good scandal. They’re going to look for everything they can on this and if you react passionately or suddenly it will only result in more negativity. Don’t run off on the defensive, it only makes the scandal worse. If you react by reacting, it will always come back to haunt you.